Story about Royal Caribbean’s vision for Data-Driven Cruises. Interview with Jay Schneider – vice president of digital for Royal Caribbean International – about RCCL’s vision and challenges.
What Happens When Data Scientists and Designers Work Together, an article by Harvard Business Review: https://hbr.org/2018/03/what-happens-when-data-scientists-and-designers-work-together
ico.org.uk published a good article about giving “Consent” for newsletter subscriptions under the new GDPR. At a glance: The GDPR sets a high standard for consent. But you often won’t need consent. If consent is difficult, look for a different lawful basis. Consent means offering individuals real choice and control. Read more…
NetMatch is one of three shortlisted for the SEATRADE CRUISE AWARDS 2017 in the category “Marketing Initiative of the Year” amongst Holland America Link and Var Provence Cruise Club. Very cool! We’ve already made it to the podium, but on the 6th of September we’ll know if we go home Read more…
The “Ocean Medallion” by Princess Cruises is one of the coolest innovations in the cruise industry that I’ve seen over the last months. In the product presentation by Princess Cruises, the Ocean Medallion is introduced as the next big thing for customer experience by the use of a wearable. Generally speaking, the Ocean Read more…